In what some consider to be shocking news, I’ll never understand why, Microsoft has announced that they’re going to buy Nokia’s handset business and corresponding licenses for a sum of $7.2 billion. Keep in mind that MS bought Skype back in 2011, another major move for the company, for over a billion dollars more, which puts thing in a rather odd perspective. Nokia was always a strong company but just couldn’t keep up with the onslaught of the Android OS. Their flawed and failing Symbian UI was working well enough with the lower end segment but their high end smartphones just could not sustain. Even with serious mobile innovations like Pure View technology, the company just wasn’t cutting it like they used to.
In 2011, when Nokia decided Windows was the way to go for mobile operating systems, it was a bold move on their part. That didn’t pan out too well initially what with the whole Windows Mobile 7 not being upgrade-able to WP8 and the serious hardware and software constraints. Although people were excited to see new Nokia hardware, they just weren’t able to compete with the other smartphone OS’ like Android and iOS. Once again however, there’s a lot to be said for the budget devices launched like the Lumia 510 and 520s and even the 620s due to the fact that they were well priced and did everything the larger and more expensive devices could quite well.
Nokia has been pushing the envelope with their devices and especially with their promotional campaigns and extensive add ons like tons of free music, movies etc available for download with new purchases. They’ve worked hard to tweak their existing apps like Drive, Maps and added more to their navigation repertoire with the City Lens et al. Pure View tech also made it (finally) to the WP platform with further innovations in the form of Lenses for various effects etc.that are a big hit and have inspired quite a few copy cats. But Microsoft making a bid to buy the 150 year old Finnish company was an inevitable move. It makes sense from an economic standpoint and will surely prove beneficial to both companies. It’s not like Nokia was going to go Android at any point. That did not seem like a realistic possibility but one I’m sure most of us in this field have had wet dreams about. So let’s just say it was a sensible move, not one we didn’t expect and move on. With the tie up we should expect bigger things from this pair. Nokia is now Microsoft’s OEM for the mobile arena and I’m really eager to see what happens next.