Nike’s giant LED screen helps fans support their teams more fiercely
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With a little hope in their heart, to watch their favorite World Cup stars make it to the next round, scores of fans are blessing the amazing screen erected by Nike at Johannesburg. The giant screen happens to be on Life Center skyscraper and displays Facebook messages, Tweets and messages from ICQ and Mxit. The best part is that when these messages (posted by fans) are displayed, an image of the football star or team they are supporting also appears.
Such a screen totally manages to bring to life the joy of the game even when it’s not on. Support is something that some big teams could do with, especially with all the upsets.
[CrunchGear]




