Tencent bakes 3 ton QR code cake to launch its new mobile application!
Chinese internet giant Tencent decided to come up with a novel way to launch its new mobile application using an enormously delicious cake to its advantage! With help from a local bakery, Tencent crafted a massive 3 ton cake designed as a QR code. Pointing a smartphone to the cake directed users to download the mobile phone application!
The cake took the efforts of 25 bakers who spent nearly 10 hours piecing together this treat. Made from several hundred kilograms of cheese, butter, eggs, chocolates and condensed milk, the cake gave QR codes a tasty appeal!