Adidas AdiPower Hot pants help team GB cyclists turn the heat on at London 2012


The Olympics these days seem to be as much a test for technology as they are of athletes and that is especially true in case of sports gear and apparel. Athletes are constantly looking to save up on the extra fraction of a second, which will enable them to grab the elusive gold and in that effort, they do not just turn to biomechanics and sports psychologists, but also designers who will provide them with the right gear. Keeping ones muscles nice and warmed up before an event is a must and for cyclists, their legs need to be ready to kick in at top gear from the word go.


And Adidas have come up with AdiPower Hot Pants for Team Great Britain cyclists, enabling them to keep their legs all warmed up in between the warm up sessions and the race start. The shorts worn by the cyclists are woven with Fibretronic’s HEATwear, along with a fabric that lets them stay comfortable at all times. This will help those in time trails and sprints to give their 100 percent from start to finish, without worrying about cold muscles and injuries. Another wonderful technological nugget from the 2012 Olympics

[Talk2myshirt]