IT Media has announced some details on the Blu-Ray region coding and it holds a nice surprise. Japan, North America, and East Asia will be sharing one region code. This potentially means that American gamers will be able to import Japanese PS3 Blu-Ray games, and will definately be able to import Japanese Blu-Ray Anime/Movie titles without any hassle. Unfortunately Europe will be sharing the region code with Africa so no cross gaming for them.

Via – GamersreportRegion 1: North America, South America, East Asia except for China (India, Japan, Korea, Thailand, Malaysia etc.)
Region 2: Europe and Africa
Region 3: China, Russia and other countries